Snapchat adds new lenses and Bitmoji Options for Halloween

Snapchat has announced a new set of Halloween Lenses and Bitmoji features, along with some new exclusives for Snapchat+ subscribers to celebrate spooky season.

Which could help to add a seasonal feel to your snaps-first off, snap’s added a range of new Halloween-themed lenses, included Rune Room, which stamps runes across your walls, and spooky pet, which can transform your pet inro a ghost like creature.

Snapchat also added five new Bitmoji costumes, including a cat burglar, a devil catsuit, a superhero, a cheerleader and an 80’s aerobics instructor.

Bitmoji have become an even bigger focus, with Snap hoping to push the option as a digital identity tool, with a view to enabling people to integrate their Bitmoji characters into future experiences.

Well this surely makes sense- over a billion Bitmoji characters have been created, and many people already use them as a digital avatar in the app. It stands to reason that at least some of those users will be keen to use their Bitmoji as their metaverse avatar as well, and as this becomes a more habitual behavior, Snap’s looking to re-angle Bitmoji fashion, in particular, as a new expression options.

Snapchat adds new lenses and Bitmoji Options for Halloween

Finally, Snapchat’s added some new profile background options for Snapchat+ members, providing an exclusive for its paying subscribers.

A few new backgrounds may not seem like a big deal, but clearly, there is interest in the option either way.