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Instagram tests new “ADD TOPICS” option in the reels upload part

Instagram tests new “ADD TOPICS” option in the reels upload part

Instagram never stops to surprise us. It is very exciting to see that during this covid time how Instagram is helping people in promoting their business or brand.

Keeping up with INSTAGRAM is a very difficult task these days as Instagram has new options almost every week!!!

Earlier we had got the “Add Yours” Sticker in reels

Add yours sticker allows creators to post an interesting reel video, and with this sticker, they will help their followers to continue the story with their own view on the topic within the reel. It is very creative to invite different people to contribute with their videos.

Also read:- Trends and Strategies for Marketers through reels.

Instagram is trying out another way to refine its reels recommendations, with sone users now able to add topics to their reels uploads in order to better categorize their clips.

This option could provide another way for Instagram to showcase your content to a more engaged, interested audience, which could help to boost your reels performance and this could also help you reach more people who are interested in your content or brand.

It could also help Instagram refine its reels recommendation systems, which is the key focus for the app at present.

Instagram wants its users to go for more reels and watch more reels that’s why you can easily notice reels being inserted to every element of the app.

We don’t mean that Instagram is all about reels, but as per research 20% of the time consumed on Instagram is for reels.

Instagram tests new “ADD TOPICS” option in the reels upload part

Reels are a great source and helpful for many people be it for their business or information sharing. People have got new strategies to make their content more public and promote.

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Gaurika Sharma

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